You have a business you love, but literally *no idea* how to make TikTok love it too

You have a business you love, but literally *no idea* how to make TikTok love it too

16 creative ready-to-film TikTok scripts ~16 creative ready-to-film TikTok scripts ~

You seem to be able to show up on Instagram just fine.

What’s holding you back from finding clients and building your own cute lil community on TikTok ?

You feel AWKWARD as fudge posting on TikTok, so you leave your videos sitting in “Drafts”


You don’t know WHAT to post on TikTok, so you save a bunch of content ideas and pray someone else’s ideas work for you.

TikTok simply doesn’t work for YOUR BUSINESS because you always get 200 views and no inquiries (but you also have a voice in your subconscious telling you that other business owners pop off on TikTok, so why can’t you?)

You’re popping off on Instagram, making connections from Threads, but FRUSTRATED that you’re not getting any traction on TikTok.

You seem to be able to show up on Instagram just fine.

What’s holding you back from finding clients and building your own cute lil community on TikTok ?

You feel AWKWARD as fudge posting on TikTok, so you leave your videos sitting in “Drafts”


You don’t know WHAT to post on TikTok, so you save a bunch of content ideas and pray someone else’s ideas work for you.

TikTok simply doesn’t work for YOUR BUSINESS because you always get 200 views and no inquiries (but you also have a voice in your subconscious telling you that other business owners pop off on TikTok, so why can’t you?)

You’re popping off on Instagram, making connections from Threads, but FRUSTRATED that you’re not getting any traction on TikTok.

🦗

You see other business owners get inquiries in their comment section, but yours is . . . crickets.

You’re refreshing your notifications, watching your views stall at 200, and wondering if your video was too long, too boring, too wordy, etc. Your dream clients are on TikTok, they just don’t know you exist yet.

☀️

You’ve tried following every TikTok “tip” under the sun, and NOTHING IS STICKING.

You have dozens of videos saved about the best hooks, trending sounds, and THE video framework that will solve all your problems. But you’re overwhelmed and not sure of what direction to take your content.

📝

You keep saying you’ll “start showing up” on TikTok … but somehow it’s always moved to next month’s to-do list

Between client work, recording and deleting footage, and the “I should buy a mini mic” moments, your content never leaves the drafts folder. Meanwhile, other business owners are showing up messsyyyyy and still getting inquiries.

💪🏼

You want to sound like a founder, not a wannabe influencer (and that’s exactly what’s happening)

You want to get across your clear POV, build a lil community, and connect with dream clients with your content. However, you’re stuck in the “maybe I should post a trend?” mindset, and it is NOT reflecting your expertise.

You deserve a TikTok account that makes your dream client IMMEDIATELY stop scrolling and follow you.

But you know that. You just haven’t done anything about it yet.

I’m holding your hand and gently calling you out, but ya girl gets it. You’re already running a business and busy with client work. Managing your own socials is A LOT of work. There is a reason my clients pay me good money to manage it for them.

Posting on TikTok is not as “easy” as people make it seem. You have to sit down, think of what you want to talk about, write down a few talking points, make sure you’re tying it back to your expertise and offering in some way, spend 20+ minutes recording ONE video, spend the next hour editing that video, and posting it into a never-ending abyss. Then, you have to do it again the next day. HUH?????

On top of all of that, showing up as a business owner on TikTok is hard! You don’t want to post trends and hope people book something with you on the off chance they need exactly what you are offering. You want to show up as a thought leader and attract clients who want to spend their hard-earned money to work with YOU.

You’re not an influencer

You are a Founder

and it’s time to start showing up like one.

❣️

Introducing Founder First!

My 1:1 done-with-you TikTok content and strategy offer is designed to help you develop a clear online POV and actually POST a month’s worth of fun, converting TikTok content. You’ll have your dream clients pouring into your DMs in a few short weeks.

If your TikTok account looks like a barren wasteland of millennial pauses and 200-view videos, we can do a lot better than that because TikTok really is THAT GIRL. Why?

“52% of TikTok users that have come across small or medium business content on TikTok have gone on to make a purchase”

Which means that more than half the people who see small-business content (YOUR small business content) will TikTok take action.

41 % of U.S. respondents in 2024 said they had used TikTok as a search engine”

People are doing more than scrolling on TikTok. They are BUYING.

“More than 43 % of TikTok users are over the age of 25, making it a viable option for B2B interactions.”

Your ideal client — not just Gen Zoomers — is already on TikTok

Everything that happens

after you book Founder First.

Here’s exactly what you get

when you book Founder First.

90-minute content + strategy yap

Get clear on your hot POV (and how to film it!!) so you can nurture the right people and turn followers into a full-on community of ready-to-buy clients.

16 creative ready-to-film TikTok scripts

Show-off your rad personality with fully outlined, cringe-free TikTok ideas and messaging angles without spending HOURS brainstorming. All you gotta do is take my ideas and film 4 videos a week for 4 weeks. Easy peasy. 

Done-for-you editing

Send me your raw, unedited videos and I’ll add smooth transitions, captions, effects—the whole shebang. Hello, polished, on-brand content. You won’t even see the inside of Caput (you’re welcome 😉)

Personalized TikTok Calendar

Know exactly what to post and when so you can stay consistent and stress-free. You’ll also get suggested captions, keywords, and tags! 

Submit your Application

The Pricing

First, you need to submit an application.

Because I spend a lot of 1:1 time with my Founder First clients, I limit this offer to a maximum of 2 business owners per month. For that reason, I would loovveeee if you could submit an application!

Your application isn’t a pressure-y sales chat — it’s a chance for you to understand what Founder First is, ask questions, and make sure this is the right offer for your business right now.

6 week sprint

$1500

Most “intensive” offers leave you with homework. This one leaves you with deliverables.

  • 90-minute content + strategy yap

  • 16 creative ready-to-film TikTok scripts

  • Done-for-you editing

  • Personalized TikTok Calendar