MY STORY
Hi! My name is Shaylee. I was born and raised in Washington State, just 40 minutes outside Seattle. Being raised in Washington, I was surrounded by good food, good coffee, and lots of rain. It’s my favorite part of living here, and I wouldn’t have it any other way. Beyond exploring new restaurants and coffee shops, I love traveling and fashion. I got married in August 2021, right at the height of the pandemic, to my husband, Quenntin. He’s my best friend, and I’m so happy he supports me as I work from home and run my own business.
ABOUT BURNT TOAST ONLINE
My love of writing began in junior high and developed as I went to college. I was invited to join my college’s social media marketing program and learned to apply that love to building brands for small businesses. As time passed, I gained digital marketing experience at several companies and worked at a creative marketing agency in Tacoma, Washington. My specialties developed, and I decided it was time to venture out independently in 2023. That’s when I developed Burnt Toast Online, a social media marketing and web design company that services businesses nationwide.
TWO YEARS OF COLLEGE, EIGHT IN THE FIELD
Do you know how I got started in social media management? In 2015, I started business school and was soon invited to join their beta social media marketing program. I graduated in 2017 and have been working in digital marketing since! Even though college does give you great tools to get your career started, a majority of my knowledge and experience comes from working with different companies from 2016 till now.
FROM MARKETING AGENCY TO FREELANCE
I started freelancing in 2017 and opened my first business, the Clever Media Company. After a couple of years, I closed that business to focus on growing my skills elsewhere. Since then, I became the Director of Online Marketing at a bakery startup and then worked as the Head of Social Media and Website design at a local marketing agency. In 2023, I decided to take everything I had learned and return to my dream of being a full-time freelancer.
DOZENS OF BUSINESSES, FROM SMALL TO LARGE
Throughout my career as both a freelancer and a marketing agency professional, I have had the opportunity to collaborate with numerous businesses, ranging from quaint family-owned vacuum stores to expansive medical corporations. While I have gained experience in various industries, my genuine passion lies in assisting food and beverage brands. The diverse knowledge I have acquired from working across multiple sectors equips me with a comprehensive approach to helping restaurants and cafes flourish by enhancing their business and brand.
A LITTLE MORE ABOUT ME
Working since 2017
Since 2017, I’ve been working with businesses on their social media strategy and designing custom websites.
My number one fan
Since 2021, my number one fan has been by my side and supporting me as a female business owner.
My sweet son
Since 2022, my little guy has been a source of joy. His name is Toast, and became my company’s namesake.
Follow me on Instagram
I post a lot of social media marketing tips and vlogs of my life running Burnt Toast Online.