1:1 Social Media Management Training

Stop wasting hours piecing together internet advice. Start building the exact skills your next social media marketing job is hiring for right now.

Right now, your social media career feels like a hundred open tabs and no clear path forward. Your 75-minute Crumb Call shuts out the noise and hands you a focused, personalized learning plan designed to take you from “just starting out” to “ready to get hired.”

1:1 Social Media Management Training

Stop wasting hours piecing together internet advice. Start building the exact skills your next social media marketing job is hiring for right now.

Right now, your social media career feels like a hundred open tabs and no clear path forward. Your 75-minute Crumb Call shuts out the noise and hands you a focused, personalized learning plan designed to take you from “just starting out” to “ready to get hired.”

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Crumb Calls now include FOLLOW-UP SUPPORT via Slack 🥳Crumb Calls now include FOLLOW-UP SUPPORT via Slack 🥳

75-minute training call + follow-up support

Review your curriculum 

You want to break into social media management, but every time you try to start, you’re buried in conflicting advice, endless free resources, and way too many tools.

  • 4–6 Week Custom Learning Plan: Tailored to your career goals and experience. You’ll know exactly what skills to build, in what order, and where to learn them.

  • Beginner’s Tool Stack: We’ll walk through the exact tools you need to get started, what they do, how to use them, and which ones you can ignore (for now).

  • Step-by-Step Skill Tracker – From Complete Beginner to Job-Ready: You’ll get a visual guide (Notion template) that outlines every skill, tool, and portfolio piece you’ll need to land your first freelance client or in-house role

You’re not here for another instructional Youtube video or a course you won’t finish

You’re ready for personalized direction you can act on today.

The Career Switcher

Career switchers ready to turn an interest in social media marketing into a viable career path.

The Recent Graduate

High school or college grads who want a real job in social media marketing, not just a marketing diploma.

The New Freelancer

Aspiring freelancers who just want to get started NOW.

It’s time to lock in

What Happens on a Crumb Call?

We’ll walk through a 5-step framework to make sure our time actually moves you forward on your social media marketing career path.

  • Assess – Where are you now? What’s the goal?

  • Align – What social media platforms and roles fit your intended career path?

  • Audit – Where are your skill and system gaps?

  • Assign – You get a personalized learning + tool plan

  • Anchor – I send you a full career map and resource kit to take action immediately

One Crumb Call

75 minutes, one-on-one, complete learning plan

Crumb Call Bundle (3 Calls)

Get ongoing support and refinements

Don’t just take it from me. Hear it from past Crumb Callers.

👗 Elizabeth

“I decided to book a 1:1 with Shaylee because I knew she was extremely knowledgeable. She has been very dedicated to developing her own brand and I could tell she genuinely cared to help each person with their needs. From her social pages I could tell she was well versed in the social media world and on beat with new trends. As she branched out in starting her own page and developing her own clientele, I enjoyed the direction her marketing was going in and knew she would be able to assist me with my own personal road blocks in social media management. “

💻 Maiya

Shaylee did a FANTASTIC job talking me through all my insecurities and weaker points. She provided such valuable insight into what a thriving SMM business can be and also hooked me up with Metricool which was a major GAMECHANGER. Overall I would 100% do a coaching session with her again. Thanks Shaylee!

Ready to Start? Join the waitlist 

Because your career path deserves more than endless Googling and guesswork.

Designed to stay small.

Designed to stay small.

Burnt Toast Online is run solely by me, Shaylee. Because of this, I only accept a limited number of training applications. Training is a relationship, and I give a part of myself and my experience to each client. Staying small allows me to give each person my full attention. Thank you for choosing my small business to help grow yours. I am designed to stay small but also designed to be mighty.

Start small with my free newsletter

Subscribe to Burnt Toast Unread, a newsletter for in-house marketing managers. This is a great, on-going resource for those looking for higher-level marketing advice.

Binge my YouTube channel first.

Burnt Toast Online is a channel for in-house marketing managers. While my consulting services are an investment, my YouTube channel is a free resource for those looking for extra support running their marketing departments.